Abstract：Objective To analyze the factors in the willingness of the elderly to purchase intelligent monitoring equipment and the relationship between the factors, while to explore the main influencing factors in the willingness to purchase. Methods Based on planned behavior theory and technology acceptance model, a model of influencing factors of the elderly′s willingness to purchase intelligent monitoring equipment was constructed, and a total of 251 elderly people from 4 communities in a city of Guangdong Province from December 2017 to December 2018 were surveyed. Results Subjective norms, behavioral control, perceived usefulness, and perceived ease of use all had a positive impact on the willingness of older people to buy. Multi-group analysis showed that the subjective norms, perceived usefulness and perceived ease of use had a greater impact on the male group, while the behavioral control had a greater impact on the female group (P < 0.05). Conclusion The analysis of the influencing factors of the willingness of the elderly to purchase intelligent monitoring equipment based on the structural equation model can provide a reference for the further promotion of intelligent monitoring equipment in the elderly.
杜娟 蔡少莲 银杏 陈兴强 梁惠连 黄结英. 老年人不同性别群体购买智能监测设备意愿影响因素的研究[J]. 中国医药导报, 2020, 17(9): 61-64.
DU Juan CAI Shaolian YIN Xing CHEN Xingqiang LIANG Huilian HUANG Jieying. Research on influencing factors of elderly′s willingness to purchase intelligent monitoring equipment in different gender. 中国医药导报, 2020, 17(9): 61-64.
2020, Vol. 17 
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